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	<title>Comments on: Video search</title>
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	<link>http://graycrane.net/daveblog/archives/2005/07/31/video-search/</link>
	<description>dave frey's blog</description>
	<pubDate>Thu, 09 Sep 2010 00:10:46 +0000</pubDate>
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		<title>By: Chris</title>
		<link>http://graycrane.net/daveblog/archives/2005/07/31/video-search/#comment-1592</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Tue, 22 Aug 2006 01:24:24 +0000</pubDate>
		<guid isPermaLink="false">http://graycrane.net/daveblog/archives/2005/07/31/video-search/#comment-1592</guid>
		<description>Metadata is going to be an important component of video search for the forseeable future. Large media companies are waking up to this fact, though many continue to struggle with how to produce appropriate medatadata:

from a recent AP article ...

"Just as Internet search engines such as AltaVista raced to index text on the Web in the mid-1990s, Google and Yahoo [and Searchforvideo.com] are now vying to create more comprehensive video search tools that make clips easily accessible through keywords.

That's no small task, since each clip must be classified with right keywords for it to be found. Text searches scan the words of a document, while video searches must rely on the words attached to the file describing its contents. Executives say this strategy is one of the most important jobs for any company, large or small, wanting to get video on the Web.

"At the moment we're putting most of our focus and energy into optimizing the search engines, because that's 90 per cent of the way people find content," said Kris Faibish, CTV's vice-president of digital media.

"[The] strategies are about making sure that when Google crawls your site looking for keywords, you've set up your site properly and the keywords are there."

Much of the video material making its way onto the Web isn't being indexed properly, said Andy Renieris, manager of Yahoo Canada's Web search products.</description>
		<content:encoded><![CDATA[<p>Metadata is going to be an important component of video search for the forseeable future. Large media companies are waking up to this fact, though many continue to struggle with how to produce appropriate medatadata:</p>
<p>from a recent AP article &#8230;</p>
<p>&#8220;Just as Internet search engines such as AltaVista raced to index text on the Web in the mid-1990s, Google and Yahoo [and Searchforvideo.com] are now vying to create more comprehensive video search tools that make clips easily accessible through keywords.</p>
<p>That&#8217;s no small task, since each clip must be classified with right keywords for it to be found. Text searches scan the words of a document, while video searches must rely on the words attached to the file describing its contents. Executives say this strategy is one of the most important jobs for any company, large or small, wanting to get video on the Web.</p>
<p>&#8220;At the moment we&#8217;re putting most of our focus and energy into optimizing the search engines, because that&#8217;s 90 per cent of the way people find content,&#8221; said Kris Faibish, CTV&#8217;s vice-president of digital media.</p>
<p>&#8220;[The] strategies are about making sure that when Google crawls your site looking for keywords, you&#8217;ve set up your site properly and the keywords are there.&#8221;</p>
<p>Much of the video material making its way onto the Web isn&#8217;t being indexed properly, said Andy Renieris, manager of Yahoo Canada&#8217;s Web search products.</p>
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